Online Business Valuation — AI-Powered Analysis for Digital Businesses
Find out what your online business is worth on the evidence you provide. Inspex goes beyond a single multiple to combine traffic, code, market positioning, and comparables when available — with ranges and drivers in minutes.
What We Evaluate
Whether you run an ecommerce store, SaaS product, or newsletter, our AI understands the unique value drivers of every digital business type.
Ecommerce Stores
Shopify, WooCommerce, and custom stores — revenue verification, product catalog analysis, and conversion metrics.
Content Sites
Blogs, media sites, and niche publishers — traffic quality, ad revenue, SEO authority, and audience loyalty.
SaaS Products
Subscription software — MRR, churn rate, code quality, tech stack, and rebuild cost estimation.
Mobile & Web Apps
iOS, Android, and web applications — user engagement, ratings, monetization, and competitive positioning.
Newsletters
Email-first businesses — subscriber count, open rates, growth velocity, sponsorship revenue, and audience value.
Communities
Forums, Discord servers, membership sites — member engagement, retention, monetization models, and growth.
Domains
Premium and brandable domains — comparable sales, SEO metrics, trademark risk, and brandability scoring.
API Businesses
Developer-facing APIs — usage volume, client base, documentation quality, and infrastructure architecture.
Beyond Simple Revenue Multiples
Traditional online business valuations rely on a single number: revenue × multiple. Inspex evaluates six critical dimensions to determine what your digital business is truly worth.
Revenue & Financial Health
Cross-referenced revenue from Stripe, Shopify, and PayPal APIs — plus AI-extracted data from uploaded tax returns, P&L statements, and bank records.
Traffic & Audience Quality
Organic search authority, traffic trends, audience demographics, and engagement depth across channels.
Technical Architecture
Code quality, tech stack maturity, dependency health, contributor patterns, and rebuild cost estimation.
Market Positioning
Competitive landscape analysis, market ceiling, comparable transaction data, and strategic acquisition value.
Risk & Compliance
Transfer complexity scoring, trademark risks, regulatory exposure, and operational dependency mapping.
Growth Potential
AI-identified improvement opportunities with estimated value uplift — what your business could be worth tomorrow.
Valuation to Exit Pipeline
Inspex doesn't just tell you what your online business is worth — it helps you maximize the price and close the deal.
Evaluate
Enter your URL, connect your tools, and upload financials. Our AI agents gather revenue, traffic, code, documents, and comparable sales when available.
Improve
Get a prioritized improvement plan with estimated value uplift for each action — know exactly how to increase your online business valuation.
List
AI-generated marketplace-ready listings with optimized copy, buyer personas, and one-step cross-listing to Flippa, Empire Flippers, and Acquire.com.
Sell
Verified valuations give buyers confidence to move fast. Transfer complexity scoring and escrow support streamline the closing process.
Frequently Asked Questions
Inspex works for both sides of the online business deal
Whether you own the online business or you're lending against or acquiring one, Inspex turns scattered signals into evidence you can act on.
Get your online business valuation
Enter your URL below and discover what your digital business is worth — powered by AI, backed by data.